For a decade, the answer to every operational problem was another app. In 2025, the bill for that approach has come due, and retailers are consolidating.
The cost of fragmentation
Every additional system adds a seam where data can break. The hidden cost is not the subscription, it is the human effort spent holding the seams together.
Integration as the enabler
Consolidation does not mean fewer capabilities, it means fewer disconnected ones. Strong integration lets you keep best-of-breed tools while removing the operational friction between them.